Designing the Competitive Intelligence Model for Organization
Abstract
Theoretical background: These studies are motivated by three reasons: (1) the Competitive Intelligence (CI) approach is a critical factor in increasing the organization’s ability to monitor and strengthen competitive advantage; (2) too little research has been done on the use of new management theories in the CI approach and (3) there is no research devoted to computer-assisted CI.
Purpose of the article: This study proposes a comprehensive framework for extending the CI’s potential in the organization’s activities and its computer-assisted support. The purpose of this article is to develop a new CI construction theory and propose a holistic, conceptual CI model, as well as carry out its initial verification.
Research methods: The comprehensive CI model is based on the following theories: (1) Resource-Based View (RBV), Industrial Organization (IO) and Business Model Canvas, which were used for CI design, (2) theories for measuring and validating CI implementation, i.e.: Competitive Profile Matrix (CPM), Industrial Critical Success Factors (ICSF) and (3) theories for integrated computer-assisted CI. The validation of the proposed comprehensive CI model was based on data on the opinions of SUV class users.
Main findings: The results obtained during the validation of the CI model show great importance for a comprehensive look at the topic of computer-assisted CI. This contribution is significant because in the literature there are no such studies and conclusions obtained from them. The results obtained and conclusions should be useful for all organizations that need to analyze competitiveness using a comprehensive CI model.
Keywords
Full Text:
PDFReferences
Amarouche, K., Benbrahim, H., & Kassou, I. (2015). Product opinion mining for competitive intelligence. Procedia Computer Science, 73, 358–365. doi:10.1016/j.procs.2015.12.004
Amarouche, K., Benbrahim, H., & Kassou, I. (2016). Product features extraction from opinions according to time. International Journal of Computer and Information Engineering, 10(6), 1176–1183. doi:10.13140/RG.2.1.2730.1365
Amit, P., & Schoemaker, J.H. (1993). Strategic assets and organizational rent. Strategic Management Journal, 14(1), 33–46.
Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99–120.
Barney, J. (2001). Resource-based theories of competitive advantage: A ten-year retrospective on the resource-based view. Academic of Management Review, 2(1), 643–650. doi:10.1177/014920630102700602
Barson, D.C. (2002). Competing intelligently. Global Cosmetic Industry, 170(6), 26–28.
Bartuś, T., & Bartuś, K. (2014). Information systems in acquiring, storing and analysing customer information. In J. Ministr & M. Tvrdiková (Eds.), IT for Practice 2014 (pp. 107–123). Ostrava: VŠB – Technical University of Ostrava.
Bartuś, T., & Bartuś, K. (2016). Konceptualny model Competitive Intelligence. Studia Ekonomiczne, 278, 105–119.
Basari, B. Hussin, I., Ananta, G.P., & Zeniarja, J. (2013). Opinion mining of movie review using hybrid method of support vector machine and particle swarm optimization. Procedia Engineering, 53, 453–462.
Bergeron, P., & Hiller, C.A. (2002). Competitive Intelligence. Annual Review of Information Science and Technology 36(1), 226.
Berner, S. (2001). Role and function of Competitive Intelligence in gaining competitive advantage. Retrieved from http://www.samberner.com/documents/KM/ci.pdf
Bose, R. (2008). Competitive Intelligence process and tools for intelligence analysis. Industrial Management & Data System, 108(4), 510–528. doi:10.1108/02635570810868362
Brown, J.H. (2002). Structure – conduct – performance: A comment on Blaug’s ‘Is Competition Such a Good Thing? Static Efficiency versus Dynamic Efficiency’. Review of Industrial Organization, 21(1), 103–105.
Calof, B., & Skinner, B.F. (1999). Government’s role in competitive intelligence: What’s happening in Canada? Competitive Intelligence Magazine, 2(2), 31–47.
Campos, H.M.,. Rubio, A., & Quintero, M.R. (2014). A competitive intelligence model where strategic planning is not usual: Surety sector in Mexico. International Business Research, 7(1), 1–13.
Chawner, B. (2001). Millennium intelligence: Understanding and conducting competitive intelligence in the digital age. Online Information Review, 25, 276.
Chesbrough, H. (2006). Open Business Models: How to Thrive in the New Innovation Landscape. Boston: Harvard Business School Press.
Choi, Y., Cardie, C., Riloff, E., & Patwardhan, S. (2005). Identifying Sources of Opinions with Conditional Random Fields and Extraction Patterns. Retrieved from http://www.aclweb.org/ anthology/H05-2018.pdf (pp. 355–362).
Choi, Y., Breck, E., & Cardie, C. (2006). Joint extraction of entities and relations for opinion recognition. Proceedings of the Conference on Empirical Methods in Natural Language Processing (EMNLP), 431–439.
Christensen, C., & Raynor, M. (2000). Meeting the challenge disruptive change. Harvard Business Review, 78(2), 66.
Clemons, E., Gao, G., & Hitt, L. (2006). When online reviews meet hyperdifferentiation: A study of the craft beer industry. Journal of Management Information Systems, 23(2), 141–179.
Clougherty, J.A. (2006). The international drivers of domestic airline mergers in twenty nations: Integrating industrial organization and international business. Managerial and Decision Economics, 27(1), 1–39.
Croft, J., & Lafferty, J. (2013). Language Modeling for Information Retrieval. Kluwer Academic.
Das, S.R., & Chen, M.Y. (2007). Yahoo! for Amazon: Sentiment extraction from Small Talk on the Web. Management Science, 53(9), 1375–1388.
Day, G.S., & Wensley, R. (1988). Assessing advantage: A framework for diagnosing competitive superiority. Journal of Marketing, 52, 1–20.
Ding, X., Liu, B., & Yu, P. (2008). A holistic lexicon-based approach to opinion mining. Proceedings of the first ACM International Conference on Web search and Data Mining (WSDM’08), 231–240.
Garcia-Alsina, M., Cobarsí-Morales, J., & Ortoll, E. (2016). Competitive intelligence theoretical framework and practices. Aslib Journal of Information Management, 68(1), 57–75.
Hakansson, C., & Nelke, M. (2015). Competitive Intelligence for Information Professionals. Elsevier.
Hamel, G., & Prahalad, C.K. (1994). Competing for the Future. USA: Harvard Business School Press.
Hussein, D., & El-Din, M. (2016). A survey on sentiment analysis challenges, original research article. Journal of King Saud University – Engineering Sciences, In Press, Corrected Proof, 1–9.
Knip, V., Dishman, P., & Fleisher, C.S. (2003). Bibliography and assessment of key competitive intelligence scholarship: Part 3 (The Earliest Writings – 1989). Journal of Competitive Intelligence and Management, 1(3), 10–79.
Liebowitz, J. (2006). Strategic Intelligence: Business Intelligence, Competitive Intelligence and Knowledge Management. Boca Raton: Auerbach Publications.
Liu, B. (2010). Sentiment analysis: A multi-faceted problem. IEEE Intelligent Systems, 76–80.
Lubicia, S., & Masarova, G. (2014). The need of complex competitive intelligence. Procedia – Social and Behavioral Sciences, 110, 669–677.
Magretta, J. (2002). Why business models matter. Harvard Business Review, 80(5), 86–93.
Mahoney, J.T., & Pandian, J.R. (1992). The resource-based view within the conversation of strategic management. Strategic Management Journal, 13(5), 363–380.
Małys, Ł., & Przybylski, R. (2016). Otoczenie konkurencyjne przedsiębiorstw branży motoryzacyjnej w Polsce. In M. Łuczak & Ł. Małys (Eds.), Współczesne koncepcje i trendy w branży motoryzacyjnej (pp. 35–61). Poznań: Advertiva.
Manello, A., & Calabrese, G. (2019). The influence of reputation on supplier selection: An empirical study of the European automotive industry. Journal of Purchasing and Supply Management, 01(25), 69–77.
Mason, K., & Spring, M. (2011). The sites and practices of business models. Industrial Marketing Management, 40, 1032–1041.
McGonagle, J., & Vella, C.M. (2012). What is Competitive Intelligence and Why Should You Care About It? London: Springer-Verlag.
Meehan, S., & Baschera, P. (2002). How customers and employee contact improves strategy implementation. Business Strategy Review, 13(2), 30–42.
Muller, M.L. (2007). Competitive intelligence in business: Latin America. South African Journal of Information Management, 9(2), 1–6.
Olszak, C.M. (2014). An overview of information tools and technologies for competitive intelligence building: Theoretical approach. Issues in Informing Science and Information Technology, 11, 139–153. Retrieved from http://iisit.org/Vol11/IISITv11p139-153Olszak0461.pdf
Olszak, C.M., & Bartuś, T. (2013). Multi-agent framework for social customer relationship management systems. Issues in Informing Science and Information Technology, 10, 367–387. Retrieved from http://iisit.org/Vol10/IISITv10p367-387Olszak0055.pdf
Olszak, C.M., Bartuś, T., & Lorek, P. (2018). A comprehensive framework of information system design to provide organizational creativity support. Information and Management, 55, 94–108.
Osterwalder, A., & Pigneur, Y. (2010). Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Hoboken: John Wiley & Sons.
Osterwalder, A., Pigneur, Y., & Tucci, C.L. (2005). Clarifying business models: Origins, present and future of the concept. Communications of AIS, 15, 1–25.
Ouma, G., & Oloko, M. (2015). The relationship between Porter’s generic strategies and competitive advantage. International Journal of Economics, Commerce and Management, 3(6), 1058–1092.
Pavlínek, P. (2019). Restructuring and internationalization of the European automotive industry. Journal of Economic Geography, 66, 1–33.
Pawar, A.B., Jawale, M.A., & Kyatanavar, D.N. (2016). Fundamentals of Sentiment Analysis: Concepts and Methodology. In W. Pedrycz, S.-M. Chen (Eds.), Sentiment Analysis and Ontology Engineering. Studies in Computational Intelligence (vol. 639, pp. 25–48). Springer International Publishing Switzerland.
Priporas, C. V., Gatsoris, L., & Zacharis, V. (2005). Competitive intelligence activity: evidence from Greece. Marketing Intelligence & Planning, 23(7), 659–669.
Ranjit, B. (2008). Competitive intelligence process and tools for intelligence analysis. Industrial Management & Data Systems, 108(4), 510–528. doi:10.1108/02635570810868362
Reimers, J., Dorn-Gomba, L., Mak, Ch., & Emadi, A. (2019). Automotive traction inverters: Current status and future trends. IEEE Transactions on Vehicular Technology, 68(4), 3337–3350.
Rumelt, R.P. (1984). Towards a Strategic Theory of the Firm. Competitive Strategic Management, 26, 556–570.
Saayman, A., Pienaar, J., De Pelsmacker, P., Viviers, W., Cuyvers, L., Muller, M.L., & Jegers, M. (2008). Competitive intelligence: Construct exploration, validation and equivalence. Aslib Proceedings, 60(4), 383–411. doi:10.1108/00012530810888006
Sauter, V.L. (2011). Competitive Intelligence Systems. St. Louis: University of Missouri.
Shanewaz, M. S., Abu, M., Atiqur, R., & Uddin, Md. A. (2014). Competitive Profile Matrix (CPM) as a competitors’ analysis tool: A theoretical perspective. IJHPD, 3(1), 40–47.
Taib, K.M., Yatin, S.F.M., Ahmad, A.R., & Mansor, A.N. (2008). Knowledge management and competitive intelligence: A synergy for organizational competitiveness in the K-Economy. In Innovation and Knowledge Management in Business Globalization: Theory and Practice – Proceedings of the 10th International Business Information Management Association Conference, 1–2, 25–34.
Tang, H., Tan, S., & Cheng, X. (2009). A survey on sentiment detection of reviews. Science Direct, Expert Systems with Applications, 10760–10773.
Teece, D.J., Pisano, G., & Shuen, A. (1997). Dynamic capabilities and strategic management. Strategic Management Journal, 18(7), 509–533.
Tirole, J. (1988). The Theory of Industrial Organization. Cambridge: MIT Press.
Tung, G.S., Lin, C.Y., & Wang, C.Y. (2010). The market structure, conduct and performance paradigm re-applied to the international tourist hotel industry. African Journal of Business Management, 4(6), 1116–1125.
Voelpel, C., Dous, M., & Davenport, T. (2005). Five steps to creating a global knowledge-sharing system: Siemens Share-Net. Academy of Management Executive, 19(2), 9–32.
Wade, M., & Hulland, J. (2004). Review: The resource-based view and information systems research: Review, extension, and suggestions for future research. MIS Q, 28(1), 107–136.
Wernerfelt, B. (1984). A resource-based view of the firm. Strategic Management Journal, 5(2), 171–174.
Wright, S., Badr, A., Weiss, A., & Pickton, D.W. (2004). Competitive Intelligence through UK eyes. Journal of Competitive Intelligence and Management, 2(2), 68–87.
Wright, S., & Calof, J.L. (2006). The quest for competitive, business and marketing intelligence – a country comparison of current practices. European Journal of Marketing, 40(5–6), 453–465.
Wu, Y. (2019). Chinese Automotive Supply Chain Management. Achieving Supply Chain Agility. Cham: Palgrave Macmillan.
Zangoueinezhad, A., & Moshabaki, A. (2008). The role of structural capital on Competitive Intelligence. Industrial Management & Data Systems, 109(2), 262–280. doi:10.1108/02635570910930136
Zimmerer, T.W., Scarborough, N.M., & Wilson, D. (2008). Essentials of Entrepreneurship and Small Business Management (5th ed.). Upper Saddle River: Prentice Hall.
www1: http://alexosterwalder.com
www2: https://www.strategicmanagementinsight.com/tools/competitive-profile-matrix-cpm.html
DOI: http://dx.doi.org/10.17951/h.2023.57.1.7-39
Date of publication: 2023-05-22 13:42:27
Date of submission: 2022-11-12 17:12:15
Statistics
Indicators
Refbacks
- There are currently no refbacks.
Copyright (c) 2023 Kamila Bartuś
This work is licensed under a Creative Commons Attribution 4.0 International License.