Film Museums in Poland – the Offer and Visitors

Andrzej Stasiak

Abstract


Analyses of film tourism often stress the fact that it is a chimeric phenomenon, difficult to manage and transient. Thus, it is important to create permanent attractions that would draw film lovers, irrespective of the changing conjuncture on the tourist and film market. Those can be, for instance, film museums. As a result of the conducted inventory (size and character of collection, topic of exposition, additional activity, etc.) more than a dozen facilities of museum character whose expositions are in different ways connected with cinematography were identified in Poland. They were divided into five groups: film museums proper, halls of memory, institutions related to museums, other museums connected with film and defunct museums (closed down). The second part of the paper characterises visitors to four institutions (Museum of Cinematography in Lodz, Oskar Schindler’s Enamel Factory in Krakow, Bedtime Cartoons Museum in Rzeszow, Kargul and Pawlak Museum in Lubomierz). On the basis of the available general museum statistics, the level of frequency, visitors’ structure (including characteristics of typical visitors) and seasonality of the tourist traffic were determined. Oskar Schindler’s Enamel Factory in Krakow is a rarity against all the other facilities. Due to the number of visitors (over 400 thousand) and the range of impact (prevalence of foreign tourists), it has an international status. In turn, the potential of other museums has, so far, been poorly used.

Keywords


film tourism; film museums; tourist traffic; Museum of Cinematography in Lodz; Oskar Schindler’s Enamel Factory in Krakow; Bedtime Cartoons Museum in Rzeszow; Kargul and Pawlak Museum in Lubomierz

Full Text:

PDF (Język Polski)

References


LITERATURA

Beeton S. 2005. Film-Induced Tourism. Clevedon: Channel View Publications.

Beeton S. 2006. Understanding Film-Induced Tourism. Tourism Analysis 11(3), 181–188. https://doi.org/10.3727/108354206778689808

Beeton S. 2008. From the screen to the field: The influence of film on tourism and recreation. Tourism Recreation Research 33(1), 39–47. https://doi.org/10.1080/02508281.2008.11081288

Beeton S. 2010. The advance of film tourism. Tourism and Hospitality Planning & Development 7(1), 1–6. https://doi.org/10.1080/14790530903522572

Bernat S. 2016. Film i turystyka filmowa a krajobraz. Prace Komisji Krajobrazu Kulturowego 34, 85–101.

Bieńkowska-Gołasa W. 2018. Film tourism in the promotion of selected tourist destinations. Acta Scientiarum Polonorum. Oeconomia 17(4), 5–12. http://dx.doi.org/10.22630/ASPE.2018.17.4.46

Bolan P., Kearney M. 2017. Exploring film tourism potential in Ireland: From Game of Thrones to Star Wars. Revista Turismo & Desenvolvimento 27/28(1), 2149–2156.

Buczkowska K. 2008. Turystyka kulturowa. Przewodnik metodyczny. Poznań: AWF w Poznaniu.

Busby G., Ergul M., Eng J. 2013. Film tourism and the lead actor: An exploratory study of the influence on destination image and branding. Anatolia: An International Journal of Tourism and Hospitality Research 24(3), 395–404. https://doi.org/10.1080/13032917.2013.783874

Butler R. 1990. The influence of the media in shaping international tourist patterns. Tourism Recreation Research 15(2), 46–53. https://doi.org/10.1080/02508281.1990.11014584

Carl D., Kindon S., Smith K. 2007. Tourists’ Experiences of Film Locations: New Zealand as ‘Middle-Earth’. Tourism Geographies 9(1), 49–63. https://doi.org/10.1080/14616680601092881

Ciszewska E. 2016. Postfilmowa Łódź i spojrzenie turysty. Sposoby wykorzystywania filmowych walorów miasta w przedsięwzięciach biznesowych i niekomercyjnych. Panoptikum 16(23), 205–227.

Cohen E. 1979. A Phenomenology of Tourist Experiences. Sociology 13(2), 179–201. https://doi.org/10.1177/003803857901300203

Cudny W. 2014. The influence of the “Komisarz Alex” tv series on the development of Łódź (Poland) in the eyes of city inhabitants. Moravian Geographical Reports 22(1), 33–43. https://doi.org/10.2478/mgr-2014-0004

Du Y., Li Y., Pan B., Zhang Y. 2019. Lost in Thailand: A case study on the impact of a film on tourist behaviour. Journal of Vacation Marketing 26(3), 365–377. https://doi.org/10.1177/1356766719886902

Faracik R. 2017. The historic town of Sandomierz as a tourist destination. Turyzm / Tourism 27(2), 35–44. https://doi.org/10.1515/tour-2017-0011

Hamzah K., Aminuddin N., Mustapha N.A., Ismail M.N.I. 2016. Film-induced tourism: Young Malaysian traveller motivations to visit a destination. W: S.M. Radzi, M.H.M. Hanafiah, N. Sumarjan, Z. Mohi, D. Sukyadi, K. Suryadi, P. Purnawarman (eds.), Heritage, Culture and Society: Research Agenda and Best Practices in the Hospitality and Tourism Industry (s. 449–454). London: CRC Press.

Han H.-J., Lee L.-S. 2008. A Study on the KBTS TV Drama Winter Sonata and its impact on Korea’s Hallyu tourism development. Journal of Travel and Tourism Marketing 24(2–3), 115–126. https://doi.org/10.1080/10548400802092593

Hou Y. 2006. Visual presentation and the construction of destination image from the view of Hallyu. Tourism Tribune 21(2), 62–66.

Hudson S., Ritchie J.R.B. 2006. Promoting destinations via film tourism: An empirical identification of supporting marketing initiatives. Journal of Travel Research 44(4), 387–396. https://doi.org/10.1177/0047287506286720

Ji Y., Beeton S. 2012. Is Film Tourism All the Same? Exploring Zhang Yimou’s Films’ Potential Influence on Tourism in China. Tourism Review International 15(3), 293–296, https://doi.org/10.3727/154427211X13216636845864

Jones D., Smith K. 2005. Middle-earth meets New Zealand: Authenticity and location in the making of the Lord of the Rings. Journal of Management Studies 42(5), 923–945. https://doi.org/10.1111/j.1467-6486.2005.00527.x

Kanaan K.N., Al Najdawi B.M., Shatnawi H.S., Khaleefah Q.Q. 2019. Positioning film tourism at the top of mental awareness: Some explanatory insights from the Jordanian case. African Journal of Hospitality, Tourism and Leisure 8(1), 1–13.

Kim S., Long P., Robinson M. 2009. Small screen, big tourism: The role of popular Korean television dramas in South Korean tourism. Tourism Geographies 11(3), 308–333. https://doi.org/10.1080/14616680903053334

Kim S., Lee H., Chon K. 2010. Segmentation of different types of Hallyu tourists using a multinomial model and its marketing implications. Journal of Hospitality and Tourism Research 34(3), 341–363. https://doi.org/10.1177/1096348009350646

Konieczna E. 2014. Festiwale i przeglądy filmowe jako cel turystyki kulturowej. Turystyka Kulturowa 10, 6–18.

Kronenberg M. 2015. Turystyka filmowa w Łodzi: potencjał – produkt – perspektywy. W: E. Ciszewska, K. Klejsa (red.), Kultura filmowa współczesnej Łodzi (s. 147–162). Łódź: Wydawnictwo PWSFTviT.

Kronenberg M. 2016. Potencjał turystyczny dziedzictwa filmowego w województwie łódzkim. Łódź: Centrum Inicjatyw na rzecz Rozwoju REGIO.

Kubisz D., Matulewski P., Makohonienko M. 2014. Turystyka filmowa w województwie kujawsko-pomorskim. Turystyka i Rekreacja – Studia i Prace 12, 65–75.

Kucharska S. 2012. European Union’s Founds as an Opportunity to Promote Film Tourism: the Polish Case. The 1st Belgrade International Tourism Conference 2012 Contemporary Tourism – Wishes and Opportunities BITCO 2012 Belgrade.

Leszczyński M. 2014. Jak Ojciec Mateusz zachęca turystów do odwiedzenia Sandomierza. Infotezy 4(1).

Li S.N., Li H., Song H., Lundberg Ch., Shen S. 2017. The economic impact of on-screen tourism: The case of The Lord of the Rings and the Hobbit. Tourism Management 60, 177–187. https://doi.org/10.1016/j.tourman.2016.11.023

Riley R.W. 1994. Movie-induced tourism. W: A.V. Seaton (ed.), Tourism: The State of the Art (s. 453–458). West Sussex: John Wiley & Sons.

Riley R.W., Van Doren C.S. 1992. Movies as tourism promotion: A ‘pull’ factor in a ‘push’ location. Tourism Management 13(3), 267–274. https://doi.org/10.1016/0261-5177(92)90098-R

Riley R.W., Baker D., Van Doren C.S. 1998. Movie induced tourism. Annals of Tourism Research 25(4), 919–935. https://doi.org/10.1016/S0160-7383(98)00045-0

Shani A., Wang S., Hudson S., Gil S.M. 2009. Impacts of a historical film on the destination image of South America. Journal of Vacation Marketing 15(3), 229–242. https://doi.org/10.1177/1356766709104269

Shim D. 2007. Korean wave and Korean women television viewers in Singapore. Asian Journal of Women’s Studies 13(2), 63–82. https://doi.org/10.1080/12259276.2007.11666025

Stasiak A. 2007. O potrzebie rewolucji w polskim muzealnictwie XXI wieku. W: A. Stasiak (red.), Kultura i turystyka – razem czy oddzielnie? (s. 115–134). Łódź: WSTH w Łodzi.

Stasiak A. 2009. Turystyka literacka i filmowa. W: K. Buczkowska, A. Mikos von Rohrscheidt (red.), Współczesne formy turystyki kulturowej (s. 223–265). Poznań: AWF w Poznaniu.

Su H.J., Huang Y.-A., Brodowsky G., Kim H.J. 2011. The impact of product placement on TV-induced tourism: Korean TV dramas and Taiwanese viewers. Tourism Management 32(4), 805–814. https://doi.org/10.1016/j.tourman.2010.06.020

Szpara K., Musz R. 2016. Turystyka filmowa w Sandomierzu. Prace Geograficzne 145, 31–45. http://dx.doi.org/10.4467/20833113PG.16.011.5400

Šegota T. 2018. Creating (extra)ordinary heritage through film-induced tourism: The case of Dubrovnik and Game of Thrones. W: C. Palmer, J. Tivers (eds.), Creating Heritage for Tourism (s. 115–126). London: Routledge.

Tkalec M., Zilic I., Recher V. 2017. The effect of film industry on tourism: Game of Thrones and Dubrovnik. International Journal of Tourism Research 19(6), 705–714. https://doi.org/10.1002/jtr.2142

Tooke N., Baker M. 1996. Seeing is believing: The effect of film on visitor numbers to screened locations. Tourism Management 17(2), 87–94. https://doi.org/10.1016/0261-5177(95)00111-5

Tucki A. 2016. Turystyka filmowa – wybrana problematyka badawcza. Barometr Regionalny 14(2), 141–146.

Urbaniak J. 2009. Turystyka filmowa w Polsce. Mrzonka czy szansa na rozwój gospodarczy wybranych regionów? W: K. Szpara, M. Gwóźdź (red.), Przestrzenne, gospodarcze i humanistyczne aspekty turystyki (s. 125–135). Kraków–Rzeszów–Zamość: Konsorcjum Akademickie – Wydawnictwo WSE w Krakowie, WSIiZ w Rzeszowie, WSZiA w Zamościu.

Urbaniak J. 2010. Turystyka filmowa specyficznym produktem turystycznym w Polsce i na świecie. W: D. Orłowski, E. Puchnarewicz (red.), Turystyka kulturowa a regiony turystyczne w Polsce (s. 377–388). Warszawa: Wydawnictwo WSTiJO.

Urbańczyk A. 2017. Set jetting szansą rozwoju obszaru recepcji (na przykładzie Nowej Zelandii). W: P. Gryszel (red.), Spojrzenie na współczesną turystykę (s. 30–40). Jelenia Góra: Wydawnictwo Ad Rem.

Urbańczyk A. 2019. Studia filmowe i ich rola w kreowaniu wrażeń turystycznych konsumenta. Turystyka i Rekreacja – Studia i Prace 23, 85–100.

Urry J. 1990. The Tourist Gaze: Leisure and Travel in Contemporary Societies. London: Sage Publications Ltd.

Walotek-Ściańska K., Harasimowicz M. 2014. Product placement w filmie. Zeszyty Naukowe Wyższej Szkoły Humanitas. Zarządzanie 2, 265–276.

Zawadzki P. 2013. City placement jako element promocji produktu turystycznego miast. Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu 304, 358–367.

Zmyślony P. 2001. Wpływ sztuki filmowej na rozwój nowych produktów turystycznych w Polsce. Problemy Turystyki 3–4, 21–30.

STRONY INTERNETOWE

www1: http://cyfrowe.kinomuzeum.pl

www2: http://kinomuzeum.pl

www3: http://polanegri.pl/index.php

www4: http://swiatojcamateusza.pl

www5: https://nimoz.pl/baza-wiedzy/bazy-danych/baza-muzeow-w-polsce

www6: https://pl.wikipedia.org/wiki/Fabryka_Emalia_Oskara_Schindlera

www7: https://pl.wikipedia.org/wiki/Izba_pamięci

www8: https://pl.wikipedia.org/wiki/Izba_Pamięci_Poli_Negri_w_Lipnie

www9: https://pl.wikipedia.org/wiki/Muzeum_Dobranocek_w_Rzeszowie

www10: https://pl.wikipedia.org/wiki/Muzeum_Hansa_Klossa_w_Katowicach

www11: https://pl.wikipedia.org/wiki/Muzeum_Kargula_i_Pawlaka_w_Lubomierzu

www12: https://pustelnia.com.pl

www13: https://sztetl.org.pl/pl/turystyka/krakow-gdzie-krecono-liste-schindlera

www14: www.mhk.katowice.pl/index.php/home/zbiory-dzialy/8-dzial-teatralno-filmowy

www15: www.muzeumdobranocek.pl

www16: www.muzeumkrakowa.pl/wystawy/krakow-czas-okupacji-1939-1945

www17: www.okislubomierz.pl/muzeum-kargula-i-pawlaka

www18: www.soplicowo.eu

AKTY PRAWNE

Ustawa z dnia 21 listopada 1996 r. o muzeach (Dz.U. 2019, poz. 917).




DOI: http://dx.doi.org/10.17951/b.2021.76.0.95-125
Date of publication: 2021-06-15 08:52:51
Date of submission: 2021-01-21 11:27:25


Statistics


Total abstract view - 1662
Downloads (from 2020-06-17) - PDF (Język Polski) - 1649

Indicators



Refbacks

  • There are currently no refbacks.


Copyright (c) 2021 Andrzej Stasiak

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.